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Ju Ju Be Purple Paisley Be Spicy
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Ju Ju Be Purple Paisley Be Spicy

The Ju Ju Be Purple Paisley Be Spicy tote is fun fashionable and ready to go when you are. This yummy tote is bigger and fuller-featured than the much-loved Be Smart bag and has more pockets strap features bottle pockets and more. This bag is ready for the move up if you are.Look Inside4 mesh pockets down the side of the bag.An ample mommy pocket is just for you. It holds your cell phone sunglasses and scrunchy key chain leash and it's spacious enough for anything else you need on the go.Large side pocket for magazines changing pad or stowing the handles if you want to use the bag as just a handy shoulder bag.4 sippy or bottle pockets on the outside 2 front and 2 back. 2 are insulated to keep contents at perfect drinking temperature.Big long zipper pocket inside is perfect for keeping important stuff close at hand and not lost at the bottom of the bag.Even more mesh pockets for anything you need or want to take with you.Side D rings for added functionality.Standard FeaturesRemovable diaper-changing pad with soft memory-touch foam and anti-microbial treatment. The memory foam won't help you remember where you put the car keys but it will eliminate pressure points on your child and add comfort when changing.Smart pockets are easy to get into easy to find stuff and are just the right size.Exterior fabrics are Teflon-coated to fight off spills and messes.Beautifully embossed satin linings are waterproof (double protection inside and out) partnering up with AgION anti-microbial coating for ultra-protection against bacteria and other little nasties.Linings are not only gorgeous but are light and brightly colored because dark interiors make it harder to find urgently needed necessities. Brighter insides make it easy for mom to find exactly what she is looking for.Thinsulate bottle pockets keep bottles cool or warm.No Velcro that can wake baby up from a much-needed nap.Loop for Paci-Pod now the entire family and the nanny can locate the pacifier with ease.Smart magnetic closures find their way closed by themselves and are strong enough to hold the mother load (pun intended) making it easy and quick to close up and go.All bags feature a zippered Mommy's pocket on the outside of the bag to keep her personal things close at hand such as lipstick checkbook cell phone pocket sunglass case and other quickly needed items. It also features a handy key clip with a long leash that stretches to reach a door lock without needing to be unhooked. Now that's smart thinking.Ju-Ju-Be was started by the dynamic duo of diaper bags. Why did they start up a whole new brand? Because despite the great fashion (and even some great features) of the other brands there were still some things lacking. No one had put to use the latest in technology. No one had successfully acted on the idea that fashion and function aren't mutually exclusive. No one else had delved into the deep realm of microbes and anti-stick coatings. Everyone else says that diaper bags aren't rocket science. We think they can be. Along with being a lot of fun.
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